Houser Sports Group
Packed football stadium under floodlights during a live night match

HOUSER SPORTS GROUP

WE TURN SPORT
INTO BUSINESS.

Houser Sports Group develops commercial opportunities, builds strategic partnerships, and connects brands with the business of sport.

EXPLORE OUR SERVICES
THE BUSINESS BEHIND THE GAME.

01 / THIS IS HSG

THE POWER OF SPORT.
THE VALUE OF
CONNECTION.

Sport brings people together. The right commercial relationships take it further. HSG connects strategic thinking with hands-on execution to develop opportunities for sports properties and brands.

MEET HSG
Tennis competition in a sunlit outdoor sporting venue

02 / OUR SERVICES

OPPORTUNITY.
MEET EXECUTION.

01Sponsorship Sales & Commercialisation

Build the proposition. Find the fit. Develop the partnership.

EXPLORE THE SERVICE
02Commercial Strategy & Advisory

A clear commercial direction, grounded in the business of sport.

EXPLORE THE SERVICE
03Brand Partnerships & International Business Development

Connect brands, sports properties and opportunities across markets.

EXPLORE THE SERVICE
04Academy

Sporting development. Shared expertise. International experiences.

EXPLORE ACADEMY
Race car passing a grandstand at dusk

03 / INTERNATIONAL PERSPECTIVE

DIFFERENT MARKETS.
SHARED AMBITION.

Every market has its own dynamics. We look beyond borders while staying close to the commercial context — aligning brands, rights holders and opportunities around a shared ambition.

OUR MARKETS

THE NEXT CONVERSATION

LET’S BUILD THE
NEXT OPPORTUNITY
IN SPORT.

CONTACT HSG